Lady Dior Celebration, in the name of the legend…
An eternal icon, the Lady Dior concentrates the essence of Dior style in a perfect balance of modernity and timeless elegance. An object of desire, it is transformed into an object of art through singular projects, such as Lady Dior As Seen By and Dior Lady Art, which invite artists from around the world to reinvent and transform it into a work that fuses heritage and multiple imaginations.
A bag that has become a legend, an emblem with instantly recognizable architectural lines, the history of which the House is now celebrating, along with its most audacious appropriations, with the Lady Dior Celebration exhibition orchestrated at the heart of the Seongsu-dong concept store in Seoul.
Transposed into a new gallery of dreams, the space unveils an original scenographic narrative, featuring the work Cella by Lee Bul, around which the Lady Dior and its multiple reinventions appear to gravitate, from the Lady D-Lite to the Lady D-Joy, including creations signed by figures from the Korean and international contemporary art scene.
An odyssey punctuated by projections showcasing the virtuoso skills summoned by these exceptional models. A tribute to the powerful friendship between Dior and Korea.